Hit London musical Wicked has announced the official launch of its new global distribution platform for the travel and tourism, corporate and group leisure industries – Wicked Direct – a platform that makes booking group tickets faster, easier and commercially more attractive than ever before.

With a ‘self-service’ booking portal and expert, personal support from the in-house sales team, Wicked Direct hosts four bespoke channels together with a wealth of information and resources about the show, its Royal London neighbourhood of Victoria and FAQs. All is revealed at www.WickedDirect.co.uk with tickets now exclusively on sale until June 2024.