Much-loved broadcaster Sir David Attenborough’s latest dive into the Blue Planet has created a wave of interest in the undersea world, with a sharp increase in group bookings at SEA LIFE Blackpool.

Sir David’s Blue Planet II series gave viewers an amazing glimpse into an underwater world teeming with alien-like creatures. The result of 6,000 hours of underwater filming at depths of up to 1,000m, it has led to a surge in visitors interested in shark dives and feeding sessions at SEA LIFE Blackpool – with shark snorkelling bookings up by 11 per cent.

Matthew Titherington, general manager at the attraction, says: “We’ve not seen anything like it since the last series of Blue Planet. People are really keen to get close to our creatures. We’re calling it the ‘Attenborough Effect’, similar to Delia Smith’s legendary impact on cookery sales.” Join the phenomena at www.visitsealife.com/blackpool/